What can I ask when I’m interviewing a potential Influencer to work with?

DearMishuDad answers : What can I ask when I’m interviewing a potential Influencer to work with?

Here are some good questions:

  1. Ask about their love for your product, because if they don’t love it how can they make others love it.
  2. Have they promoted a similar product or a competitor
  3. How much do they usually charge per post (and why)
  4. Ask to see their best engagemented posts and then ask why they were successful and can they repeat the same success with your post and why.
  5. Ask what the optimal time and days have been for their most engaged posts.
  6. Do they delete the post the day later or keep them forever?
  7. Last, ask them if you can keep the creatives from their sponsored posts that you pay for.
Good luck brand & #Influencer heroes! – #DearMishuDad (Influencer contract template here or via sign-up)


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Author: DearMishuDad

I’m NG. I’m a former tennis player and Silicon Valley entrepreneur. You may know me from DearMishu, Advice Column – I’m her proud dad. With this site I am hoping to bring something of value to the brand community: straight-forward teaching on how to find, approach, and contract those Instagram/Twitter/Facebook, etc. Influencers. I hope to have an impact and make a contribution to all of those hard working small business owners out there (my brand heroes).

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