What is a music #Influencer?

Someone whose opinion music lovers listen to

 

I was asked to explain in simple English what a Music Influencer is, so here it goes: an influencer is someone that people LISTEN to.Β  Yes – you can think that you are an Influencer, you write every day, you publish twice a day on Instagram, twice a day on Pinterest, 12 times on Twitter…Β  and yet only if your followers are LISTENING to you, to your advice, to what you preach, to your – yes – your BS…Β  then and only then do I consider you an Influencer.

Read more on what makes someone an influencer

What are the best tools for finding Influencers for my product? What are the best tools for Influencer identification?

The best #tools are the original tools that come with the social network itself: Instagram app for Instagram Twitter app for twitter Facebook app for Facebook Frankly saying, other tools are too general and won’t address a specific product that YOU are building. Therefore, you should search by yourself, via hashtags that are suitable for your products, and see which Influencers get the best engagement, which ones have a real cult of followers that would be interested in your product or brand.

Case study: Facebook #Influencer Ad – how to do it right, how to do it wrong

When choosing an influencer, it’s a good idea to review their previous work. This post reviews shows you one Facebook influencer who does it well, and one who doesn’t…

Facebook Influencer OfficialKalaniHilliker is doing the Influencing right.

Facebook Influencer OfficialKalaniHilliker is doing Influencing right –

  1. βœ… #Ads is clearly visible on the content (but does not deter you from wanting to listen to her recommendation)
  2. βœ… Good engagement
  3. βœ… Very authentic and believable (she didn’t copy & paste an ad, her post is natural looking and authentic)
  4. βœ… She gets her followers engaged and interested. As a result, some will buy and recommend the products and her page to their friends.

And here is an example that is the total opposite –

Case study: Facebook Influencing - Not understandable | Too many hashtags | | | | | Not desirable |
This by Tinrocket 1.0.2 (101)
Not understandable | Too many hashtags | | | | | Not desirable |

Needless to say, there was almost no engagement on this post.

I hope these “live” Influencer examples are helpful for you in choosing the right influencer to work with your brand.

Good luck brand heroes! πŸ‘β€“ #DearMishuDad βœŠπŸ‘¨πŸ»β€πŸ«

Who are social media Influencers? What is an Influencer?, DearMishuDad answers.

Influencers are accounts on Instagram, Twitter, Facebook, Snapchat, Pinterest, etc. that people listen to and follow their advice