The best influencer #agencies for bloggers?

There is no “best” Influencer Agency for bloggers (or non bloggers) yet. It’s still early and no one is winning the market yet.

Should I pay to only Influencers with 1,000,000 followers?

Hmmm number of followers is important, but anything over 2,000 (in many cases) is enough. More important is their quality of posts, and how much their followers are LISTENING to their recommendations. You’ll probably get more attention and more bang for your buck with a smaller Influencer.

Can an Influencer delete a paid post?

Yes (it happens often) but you – the brand – should know about the deletion in advance. You can also lay this out in your Contract.

Dog Resolves Insurance Claim, That’s the Power of Social Media Micro-Influencers

Read here how my dog (and BFF) helped me to resolve my Insurance claim with Insurance company.  The power of #MicroInfluencers can b amazing..!!

 

 

“Chase the hashtags.. That’s your Influencer”

Chase the hashtags that are related to your product/brand. See who sticks out as a leader (in terms of engagement) for those hastags. That’s your Influencer

When you’re signing a contract between a brand and an influencer, don’t forget to cover which of the #Influencer’s social media platforms the content will be published to.

When you’re signing a contract between a brand and an influencer, don’t forget to cover which of the Influencer’s social media platforms the content will be published to.

Influencer Contract: When you're signing a contract between a brand and an influencer, don't forget to cover which of the Influencer's social media platforms the content will be published to.

There is no “outreach” to Influencers, there is “hiring”. Think “hiring” instead of “outreach” – DearMishuDad

There is no “outreach” to Influencers, there is “hiring”. Think “hiring” instead of “outreach”

“How can I ask an influencer to promote my product?”, DearMishuDad answers

DM them a straightforward message, and ask an influencer something like: “Hi Johnny, I would like to pay you for promoting my ____ product. Is that ok, and what would be your fee?”

 

That’s right, that’s right: The whole notion of “outreach” to Influencers is a myth.  There is no outreach, there is “hiring.” If you want to work with an Influencer who is a professional and will take your product and business seriously, think “hiring” instead of “outreach.”  Think simple, talk in short sentences, and get to the point.  What you want to know is:
1. Will he/she/it do it.
2. How much.

 

Case study: how an Influencer made a huge insurance company pay for #medicine

 

Influencer helps with insurance company out of pocket payment

Here DearMishu- a super hero character – helps her friend solve his insurance problem by getting a company to reimburse a $600 out of pocket payment. He had been trying to get reimbursed for nearly a year with no luck, until ‪#InfluencerMarketing came to the rescue! The results were:

  • very, very responsive (answering within 10 minutes)
  • a promise to fix immediately
  • a process that had been going on for a year ended successfully in two weeks
  • all sides are happy

What I like here the most is that the Influencer used her power to change the world in a good way and to help someone who needed help.

Its good to have an Influencer like that, it’s good…

Good luck brand and Influencer heroes! 👍– #DearMishuDad ✊👨🏻‍🏫 (Influencer contract template here: http://bit.ly/2qCVYnL)

 

 

What is a music #Influencer?

Someone whose opinion music lovers listen to

 

I was asked to explain in simple English what a Music Influencer is, so here it goes: an influencer is someone that people LISTEN to.  Yes – you can think that you are an Influencer, you write every day, you publish twice a day on Instagram, twice a day on Pinterest, 12 times on Twitter…  and yet only if your followers are LISTENING to you, to your advice, to what you preach, to your – yes – your BS…  then and only then do I consider you an Influencer.

Read more on what makes someone an influencer