don’t forget to cover time where Influencer will not post for #competitors

When you’re signing a contract between a brand and an influencer, don’t forget to cover time where Influencer will not post for competitors

 

For eg. Influencer will not publish other brand posts of red summer shoes between July 7th to August 6th.

 

don’t forget to cover the Influencer posts #timelines.

When you’re signing a contract between a brand and an #Influencer, don’t forget to cover the Influencer posts timelines.

How strict is IG when it comes to them showing that it’s an ad?

IG is not strict about that yet it doesn’t mean they won’t be soon, and crack down on those who dion’t follow the regulations. I recommend that you follow the law.

 

The best influencer #agencies for bloggers?

There is no “best” Influencer Agency for bloggers (or non bloggers) yet. It’s still early and no one is winning the market yet.

“People feel more and more open to branded content on Instagram. Thanks to #InfluencerMarketing brands can reach people’s authentic values.”

People feel more and more open to branded content on Instagram. Thanks to #InfluencerMarketing brands can reach people’s authentic values.

What can I ask when I’m interviewing a potential Influencer to work with?

Here are some good questions:

  1. Ask about their love for your product, because if they don’t love it how can they make others love it.
  2. Have they promoted a similar product or a competitor
  3. How much do they usually charge per post (and why)
  4. Ask to see their best engagemented posts and then ask why they were successful and can they repeat the same success with your post and why.
  5. Ask what the optimal time and days have been for their most engaged posts.
  6. Do they delete the post the day later or keep them forever?
  7. Last, ask them if you can keep the creatives from their sponsored posts that you pay for.

Case Study: A great Facebook Micro-Influencer that bring customers to a potty training book

Let’s analyse a product endoresement of Micro-Influencer Kelly Maire

Case Study: A great Facebook Micro-Influencer that bring customers to a potty training book

She is:

  1. having a very authentic exciting seducing message why she endorses the potty training book
  2. she follows FCC rules with adding the #ad
  3. Results: people LOVE and LISTEN to her voice.. Not only that but they tag their friends to listen to her recommondations too, and that’s the climax the creame of the creame, the best results ever of endoresement: can’t be more WoM (Word-of-mouth) marketing results than that, congrats Kelly, you my hero model!

Influencer Marketing works and here are some real examples

 

 

Influencer marketing WORKS! I’ve compiled some testimonials from Twitter on influencer marketing and it’s pretty impressive.

 

Please send me your examples of great influencer marketing successes — I’d love to post and share them!
email:  ng[at]dearmishudad[dot]com

Can an Influencer delete a paid post?

Yes (it happens often) but you – the brand – should know about the deletion in advance. You can also lay this out in your Contract.

Influencer Contract: cover how long the post will stay up

When you’re signing a contract between a brand and an Influencer, don’t forget to cover how long the post will stay up.